Rich Sharp's career comprises advising and counseling Fortune 500 clients and brands telling their stories in a multichannel environment. His strength is understanding the connection between audiences and brands online, and in strengthening that connection via paid, earned and owned content and channels.
Rich's focus within healthcare centers around digital multichannel marketing for medical device, pharma, payer and provider companies. He has developed and implemented strategies and programs for companies including Novartis, Medtronic, Abbott, Boston Scientific, Zimmer, AbbVie, Astella, Takeda, Gore Medical, AAI Pharma, Noven, Mylan, BSM/AZ, Omron, Vanderbilt University Medical Center, UnitedHealth and MOBE.
Therapeutic areas/categories include cardiovascular and vascular (CAD, PAD, heart valve, perfusion), Diabetes (T1 & T2), Cystic Fibrosis, OAB, ED, anaphylaxis, RA, neuromodulation, chronic pain, heart failure, cardiac rhythm management, joint replacement, pneumonia, medical imaging, health insurance open enrollment and health/wellness.
Rich has worked for agencies including Weber Shandwick, Edelman, Chandler Chicco Companies and W2O Group leading digital health teams. He also led digital marketing in-house for Boston Scientific's interventional cardiology business.
Rich has a B.S. in mass communications from St. Cloud State University.