Parinaz Farzin is a marketing specialist with more than 10 years of experience in public relations. She creates and executes integrated communications strategies, encompassing media relations, digital marketing and paid media for clients.
She has deep experience across the life science, technology and consumer spaces. Parinaz has led consumer/corporate communications efforts, new product launches, national campaigns, media events and crisis management initiatives.
Previously Parinaz worked at large, global communications firms including Edelman, Golin and Rogers & Cowan. She has collaborated with clients across industries including healthcare (such as VR and digital therapeutics, as well as genomics), fintech and consumer products, amongst others.
Parinaz has extensive media relations experience, securing positive coverage in notable outlets such as Business Insider, Forbes and Mashable. She has also secured briefings with top analyst firms Forrester, Gartner and Frost & Sullivan.
Parinaz is fluent in Spanish and received her B.A. in International Affairs and Latin American & Hemispheric Affairs from The George Washington University.